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Копирайтинг: как писать продающие тексты

Тип мероприятия: Курс
Начало: 23 Октября 2018, Вторник в 19:00
Окончание: 24 Ноября 2018, Суббота в 19:00
Адрес: Краснопролетарская 16
Организатор: MyAcademy
Аудитория: блогеры, специалисты по интернет-маркетингу, копирайтеры, редакторы
Сайт: Перейти на сайт мероприятия
Email: ask@myacademy.ru
Цена билета: 25000 руб.
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Описание

Курс по копирайтингу – 18 часов теории и 9 часов практики от преподавателя-филолога. Вы изучите три основных направления работы копирайтера: тексты для сайтов и блогов, e-mail-рассылок, социальных сетей.

  • Научитесь писать тексты разных видов под разные цели.
  • Освоите арсенал профессиональных авторов, блогеров, журналистов.
  • Составите портфолио и резюме специалиста при участии преподавателя.

ЧТО В ПРОГРАММЕ:

  • Классическая школа: опыт литературы и журналистики в современном копирайтинге.
  • Полное погружение в профессию: рынок копирайтинга, прокачка дополнительных навыков, роудмэп развития себя как специалиста.
  • Различия между текстами для личных/экспертных, коммерческих проектов и СМИ.
  • Рабочие механики борьбы со страхом чистого листа.
  • Дополнительные материалы: 10+ приемов создания заголовков, 25+ средств выразительности речи, список стоп-слов и рекламных штампов, инструменты для работы с текстом, пример брифа для клиента и т.д.
  • Защита работ слушателей в формате презентации перед группой.

Перейти на сайт мероприятия

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                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Просмотров
                    [~DEFAULT_VALUE] => 
                )

            [PEOPLE] => Array
                (
                    [ID] => 33
                    [TIMESTAMP_X] => 2013-09-21 13:32:25
                    [IBLOCK_ID] => 5
                    [NAME] => Уже идут
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => PEOPLE
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => N
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Уже идут
                    [~DEFAULT_VALUE] => 
                )

            [PHOTO] => Array
                (
                    [ID] => 34
                    [TIMESTAMP_X] => 2013-09-23 16:20:32
                    [IBLOCK_ID] => 5
                    [NAME] => Фото
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => PHOTO
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => F
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => Y
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => Y
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Фото
                    [~DEFAULT_VALUE] => 
                )

            [PROGRAMM] => Array
                (
                    [ID] => 35
                    [TIMESTAMP_X] => 2013-09-23 13:09:16
                    [IBLOCK_ID] => 5
                    [NAME] => Программа
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => PROGRAMM
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => Y
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => Необходимо ввести текст, время отделяется от текста символом '='
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Программа
                    [~DEFAULT_VALUE] => 
                )

            [REVIEW] => Array
                (
                    [ID] => 36
                    [TIMESTAMP_X] => 2014-02-19 22:54:06
                    [IBLOCK_ID] => 5
                    [NAME] => Обзор
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => REVIEW
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => Y
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => HTML
                    [USER_TYPE_SETTINGS] => Array
                        (
                            [height] => 200
                        )

                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Обзор
                    [~DEFAULT_VALUE] => 
                )

            [ORGLIST] => Array
                (
                    [ID] => 37
                    [TIMESTAMP_X] => 2013-09-23 16:41:17
                    [IBLOCK_ID] => 5
                    [NAME] => Ведущие(привязка)
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => ORGLIST
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => E
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => Y
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 10
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => EAutocomplete
                    [USER_TYPE_SETTINGS] => Array
                        (
                            [VIEW] => E
                            [SHOW_ADD] => Y
                            [MAX_WIDTH] => 0
                            [MIN_HEIGHT] => 24
                            [MAX_HEIGHT] => 1000
                            [BAN_SYM] => ,;
                            [REP_SYM] =>  
                            [OTHER_REP_SYM] => 
                            [IBLOCK_MESS] => Y
                        )

                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Ведущие(привязка)
                    [~DEFAULT_VALUE] => 
                )

            [REGLINK] => Array
                (
                    [ID] => 38
                    [TIMESTAMP_X] => 2013-09-27 17:42:25
                    [IBLOCK_ID] => 5
                    [NAME] => Ссылка на регистрацию(без http://)
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => REGLINK
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 768529
                    [VALUE] => https://myacademy.ru/kursi/kontent-menedzhment/kopiraiting.html
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => https://myacademy.ru/kursi/kontent-menedzhment/kopiraiting.html
                    [~DESCRIPTION] => 
                    [~NAME] => Ссылка на регистрацию(без http://)
                    [~DEFAULT_VALUE] => 
                )

            [LEFTBANNER] => Array
                (
                    [ID] => 55
                    [TIMESTAMP_X] => 2013-10-01 08:58:48
                    [IBLOCK_ID] => 5
                    [NAME] => Поместить в левую колонку
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => LEFTBANNER
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => L
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => C
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => Разместить баннер в левой колонке?
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [VALUE_ENUM_ID] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Поместить в левую колонку
                    [~DEFAULT_VALUE] => 
                )

            [REVIEWLIST] => Array
                (
                    [ID] => 86
                    [TIMESTAMP_X] => 2014-02-19 23:01:45
                    [IBLOCK_ID] => 5
                    [NAME] => Обзор мероприятия
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => REVIEWLIST
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => E
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => Y
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 18
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Обзор мероприятия
                    [~DEFAULT_VALUE] => 
                )

            [SHOWMAIN] => Array
                (
                    [ID] => 93
                    [TIMESTAMP_X] => 2013-12-16 19:05:28
                    [IBLOCK_ID] => 5
                    [NAME] => Вывести фотоотчет на главную
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => SHOWMAIN
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => L
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => C
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [VALUE_ENUM_ID] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Вывести фотоотчет на главную
                    [~DEFAULT_VALUE] => 
                )

            [FILTER] => Array
                (
                    [ID] => 94
                    [TIMESTAMP_X] => 2013-12-15 18:12:08
                    [IBLOCK_ID] => 5
                    [NAME] => Фильтр
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => FILTER
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => E
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => Y
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 15
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => EList
                    [USER_TYPE_SETTINGS] => Array
                        (
                            [size] => 1
                            [width] => 0
                            [group] => N
                            [multiple] => Y
                        )

                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Фильтр
                    [~DEFAULT_VALUE] => 
                )

            [BIGPICTURE] => Array
                (
                    [ID] => 95
                    [TIMESTAMP_X] => 2013-11-26 13:34:38
                    [IBLOCK_ID] => 5
                    [NAME] => Большое фото на главную
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => BIGPICTURE
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => F
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Большое фото на главную
                    [~DEFAULT_VALUE] => 
                )

            [ORGANIZE_EMAIL] => Array
                (
                    [ID] => 98
                    [TIMESTAMP_X] => 2013-12-17 13:16:10
                    [IBLOCK_ID] => 5
                    [NAME] => Email
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => ORGANIZE_EMAIL
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 768530
                    [VALUE] => ask@myacademy.ru
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => ask@myacademy.ru
                    [~DESCRIPTION] => 
                    [~NAME] => Email
                    [~DEFAULT_VALUE] => 
                )

            [NOINDEX] => Array
                (
                    [ID] => 197
                    [TIMESTAMP_X] => 2014-04-11 13:14:31
                    [IBLOCK_ID] => 5
                    [NAME] => Закрыть от индексации
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => NOINDEX
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => L
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => C
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [VALUE_ENUM_ID] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Закрыть от индексации
                    [~DEFAULT_VALUE] => 
                )

            [SOC_IMAGE] => Array
                (
                    [ID] => 331
                    [TIMESTAMP_X] => 2014-09-25 17:19:27
                    [IBLOCK_ID] => 5
                    [NAME] => Картинка для соц сетей
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => SOC_IMAGE
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => F
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 768531
                    [VALUE] => 92111
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 92111
                    [~DESCRIPTION] => 
                    [~NAME] => Картинка для соц сетей
                    [~DEFAULT_VALUE] => 
                )

            [SOC_ANONS] => Array
                (
                    [ID] => 332
                    [TIMESTAMP_X] => 2014-09-25 17:49:11
                    [IBLOCK_ID] => 5
                    [NAME] => Анонс для соц сетей
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => SOC_ANONS
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 3
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Анонс для соц сетей
                    [~DEFAULT_VALUE] => 
                )

            [FOTO_AUTHOR] => Array
                (
                    [ID] => 333
                    [TIMESTAMP_X] => 2014-10-02 17:12:57
                    [IBLOCK_ID] => 5
                    [NAME] => фотограф
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => FOTO_AUTHOR
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => фотограф
                    [~DEFAULT_VALUE] => 
                )

            [FOTO_AUTHOR_URL] => Array
                (
                    [ID] => 334
                    [TIMESTAMP_X] => 2014-10-02 17:12:58
                    [IBLOCK_ID] => 5
                    [NAME] => ссылка на фотографа
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => FOTO_AUTHOR_URL
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => ссылка на фотографа
                    [~DEFAULT_VALUE] => 
                )

            [FOTOGALLERY_DESC] => Array
                (
                    [ID] => 347
                    [TIMESTAMP_X] => 2014-10-10 11:52:47
                    [IBLOCK_ID] => 5
                    [NAME] => Описание для фотогалереи
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => FOTOGALLERY_DESC
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => HTML
                    [USER_TYPE_SETTINGS] => Array
                        (
                            [height] => 200
                        )

                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Описание для фотогалереи
                    [~DEFAULT_VALUE] => 
                )

            [USER_EMAIL] => Array
                (
                    [ID] => 461
                    [TIMESTAMP_X] => 2015-10-28 12:03:27
                    [IBLOCK_ID] => 5
                    [NAME] => Email для связи (для неавторизованных)
                    [ACTIVE] => Y
                    [SORT] => 500
                    [CODE] => USER_EMAIL
                    [DEFAULT_VALUE] => 
                    [PROPERTY_TYPE] => S
                    [ROW_COUNT] => 1
                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
                    [MULTIPLE] => N
                    [XML_ID] => 
                    [FILE_TYPE] => 
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 768532
                    [VALUE] => Дарья 
                    [DESCRIPTION] => 
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                    [XML_ID] => 
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                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
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                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [VALUE_ENUM_ID] => 
                    [~VALUE] => 
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                    [TIMESTAMP_X] => 2013-12-13 13:12:53
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                    [SORT] => 800
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                    [MULTIPLE] => N
                    [XML_ID] => 111
                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
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                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 7
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
                    [~NAME] => Организация
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                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
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                    [XML_ID] => 112
                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
                    [MULTIPLE_CNT] => 5
                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 6
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => EList
                    [USER_TYPE_SETTINGS] => Array
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                            [width] => 0
                            [group] => N
                            [multiple] => N
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                    [HINT] => 
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                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
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                            [width] => 0
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                    [TIMESTAMP_X] => 2013-12-13 13:12:53
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                    [CODE] => PLACE
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                    [XML_ID] => 114
                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
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                    [TMP_ID] => 
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                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 
                    [VALUE] => 
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
                    [VALUE_SORT] => 
                    [~VALUE] => 
                    [~DESCRIPTION] => 
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                    [TIMESTAMP_X] => 2013-12-13 13:12:53
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                    [COL_COUNT] => 30
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                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
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                    [TMP_ID] => 
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                    [FILTRABLE] => N
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                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 768525
                    [VALUE] => MyAcademy
                    [DESCRIPTION] => 
                    [VALUE_ENUM] => 
                    [VALUE_XML_ID] => 
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                    [TIMESTAMP_X] => 2013-12-13 13:12:53
                    [IBLOCK_ID] => 5
                    [NAME] => [system] Место
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                    [SORT] => 1400
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                    [PROPERTY_TYPE] => S
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                    [COL_COUNT] => 30
                    [LIST_TYPE] => L
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                    [XML_ID] => 117
                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
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                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 768526
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                    [DESCRIPTION] => 
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                    [~DESCRIPTION] => 
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                    [SORT] => 1500
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                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
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                    [TMP_ID] => 
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                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
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                    [LIST_TYPE] => L
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                    [XML_ID] => 119
                    [FILE_TYPE] => jpg, gif, bmp, png, jpeg
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                    [TMP_ID] => 
                    [LINK_IBLOCK_ID] => 0
                    [WITH_DESCRIPTION] => N
                    [SEARCHABLE] => N
                    [FILTRABLE] => N
                    [IS_REQUIRED] => N
                    [VERSION] => 1
                    [USER_TYPE] => 
                    [USER_TYPE_SETTINGS] => 
                    [HINT] => 
                    [PROPERTY_VALUE_ID] => 768528
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            [SYS_WHO] => 
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    [IPROPERTY_VALUES] => Array
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    [ADDITIONAL_TITLE] =>  | Мероприятия по SEO
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    [TO] => 1
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)
1